April 16, 2008 | Vol 3, Num 16
W&D Weekly, Delivering the Fenestration Industry to Your Desktop

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The Latest...

New Joint Venture to Expand Heat Mirror
Unit Production
Southwall Technologies and Sound Solutions Windows & Doors have formed a joint venture to manufacture and sell insulating glass incorporating Southwall’s Heat Mirror film. ... read more

EPA Issues New Lead Paint Rules
The EPA has issued new rules designed to prohibit work practices creating lead hazards ... read more

DOE Sets Date for Energy Star Meeting
The U.S. DOE will discuss changes in the Energy Star Windows, Doors and Skylights program. ... read more

Check Out Window & Doorís New Green
Resource Guide
Window & Door is proud to introduce its new online Green Resource Guide. There you’ll find a quick list of ways windows, doors and skylights can help new and remodeled homes qualify as green, a slideshow of more LEED certified homes, links to green building programs and other green organizations and more. ... read more

The Outside View...

... read more

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The Talk...

More companies in remodeling and replacement channel...
...are specializing in windows and doors.
...are diversifying in windows and doors.
Neither...the pendulum just keeps swinging.

If poll form doesn't work in your email, Click Here.

John Swanson,
associate publisher
of Window & Door

Speaking at the Home Improvement Research Institute’s spring conference last week, Kermit Baker, director of the remodeling futures program at the Joint Center for Housing Studies at Harvard University, suggested that remodelers can do better in these difficult economic times by becoming specialized in a certain area of home improvement. “You look like a bigger player if you’re servicing a niche,” he said.

Tough times or not, I’ve certainly seen examples of remodelers and home improvement dealers deciding to specialize in windows and doors. I can also point to window and door specialists who have branched out to siding, sunrooms, decking, fencing and more. For the market as a whole, I don’t know which way the pendulum might be swinging.

So that’s my question of the week. And, as usual, I’d love to hear from you. Email me and tell me which way your company is heading—or which way you see your customers going.

RESULTS AND COMMENTS FROM LAST WEEK'S POLL—"When it comes to window and door warranties, most buyers...": Last week, we explored whether window and door warranties really matter to buyers. Click here to view some interesting results.
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