Christina Lewellen, senior editor of Window & Door
Given the not-so-great Great Recession, we're used to looking at and
crunching a lot of numbers. We watch housing data and consumer
confidence indexes. We keep a close eye on our bottom line and keep our
fingers crossed for the top line.
And lately we see some glimmers
of hope. Not big rays at this point, but small glimmers peeking
through. While some companies are, I'm sure, still locked-down in the
"grin and bear it" mode, others are loosening up a bit, looking to the
future and making changes to stay competitive.
Getting to my point, I've always been fascinated by predictions and tracking of demographic trends. A nice succinct blog I happened upon this week reminds
me that things have fundamentally changed—not just for the short-term,
but for the long-term as well. Baby Boomers have lost some of their
mobility, and Gen Y's might not care to buy homes at all. These shifts
will make a big dent in how we do business in the building products
Do you track demographic trends at your company? Do you
watch them with an eye on future market conditions or with new product
development in mind—or both? Send me an email and let me know how demographics are impacting (or are likely to impact) your company.
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We had some technical difficulties with our poll last week, but the window and door industry doesn't appear to be embracing ...read more