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W&D Weekly
October 3, 2012
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The Latest
Serious Sells Colorado Window Manufacturing Business

Alpen HHP LLC, based in Boulder, Colo., has purchased the assets of the Colorado-based fiberglass window and architectural glass more

    EPA Postpones Lead Rules for Commercial Applications

    According to NAHB, the Environmental Protection Agency has delayed  the lead paint rule for public and commercial buildings until July 1, more

    Back to Baltimore for Remodeling Show

    The annual event once again promises strong educational more

    FTC Issues Revised "Green Guides"

    The Federal Trade Commission has issued its updated guides designed to help marketers avoid making improper claims about the environmental attributes of their more

    More News
    Alliance Adds Edmonton Location
    Fenestration Canada Takes on Special Project
    Jeld-Wen Helps Re-Light New Orleans Lighthouse
    The Talk

    By Christina Lewellen, Senior Editor

    According to a recent Spectrum Group study highlighted in an article by CNBC, the super-, mega-, crazy-rich folks in this country have become slightly less materialistic. Where the folks with a net worth of more than $25 million used to spend money on cars and jewelry and other such status symbols, research shows they’re now spending a greater percentage of funds on life experiences and home improvement. It’s still lavish amounts of money, the article says, but it’s more about making memories on vacation and creating a living environment worth celebrating.

    Now, you may not deal with $25 million+ customers day in and day out, but have you seen an uptick in high-end clients in recent years? Or if you've regularly focused on the high end, are your customers spending more on improvements to their homes? Is it possible that multi-panel doors and oversized window walls are the new bling that people want to show off to friends and neighbors? Please take a moment to vote in our poll and send me an email or post a comment.

    Do You Have a Word-of-Mouth Strategy?

    Our industry appears to do more than give lip service to word of more

    Ultra high-end clients are:
    Spending more and there's more of them.
    Spending more, but we're not seeing more of them.
    Aren't spending more, but there does seem to be more of them.
    Aren't spending more and there doesn't seem to be more of them.
    Not part of our target market.

    The Outside View
    Pace of New-Home Sales Holds Steady in August
    From National Association of Home Builders
    Luxury is Back for Home Remodeling
    From Remodel or Move
    How Will The Fiscal Cliff and the Elections Affect Remodelers?
    4 Tips to Evangelize Your Brand on Facebook/Case Study-Crestview Doors
    From Social Media Examiner
    New Senate Bill Would Spur Job Creation in Hard-Hit Construction Industry
    From US Green Building Council
    Builders Aim for Super-Energy-Efficient Homes
    From The Los Angeles Times


    Recent Introductions

    ThermalCheck from
    Integrated Automation




    Honoring the
    Industry's Innovators

    See All This Year's Winners


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