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W&D Weekly
November 13, 2013
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The Latest
Contemporary Styles Take Center Stage at AMD

Two overarching themes defined the AMD Expo in Atlanta last week: sales of window and door products continue to improve, led by demand for contemporary more

AMD 2013 Snapshots
Exhibitors introduced a variety of new door and door component products at the recent AMD Expo in Atlanta. See the pictures...  
Lauren Plastics Acquires Iso-Trude Inc.
Lauren Plastics LLC, a division of Lauren International Ltd., has acquired Iso-Trude Inc., a plastics extrusion and engineering company. Both firms supply a variety of weatherseal products for door and window applications…read more
More News
Blomberg Window Systems Closing its Doors
North Star Windows & Doors Names New President and CEO
Creative Millwork's Mark Estock Passes Away
Carter Lumber Adds Some Stores, Closes Others
Hufcor Inc. Launches Updated Website
NWDA Winter Meeting Registration Now Open
Pella Announces Chairman Succession Plan
The Talk

By John Swanson

More major retailers are deciding they can’t wait for Black Friday and will open their doors on Thanksgiving. Meanwhile, as we head toward the holidays this year, I’ve been seeing more commercials and references to Small Business Saturday.

Supported by American Express, Small Business Saturday is designed to celebrate local businesses and encourage consumers to “shop small.” And as it has gained momentum, I’ve wondered if Small Business Saturday is an initiative that window and door and home improvement dealers could find beneficial. It seems like it could be a particularly good opportunity in towns or neighborhoods where a number of local businesses are working together to lure customers away from the big retailers and the malls.

I thought I’d use this week’s poll to see if any dealers out there had joined the “shop small” movement, or thought about it. And, of course, if you’ve had experience in hosting a Small Business Saturday event, we’d like to hear from you.  What did your company do?  Was the effort successful?  Would you recommend it to other dealers?  Post a comment or email me and share your story.

Has your company participated in Small Business Saturday?
Yes, and it was successful.
Yes, but it didn't really produce any results.
No, but we've talked about it.
No, and it's doubtful we would ever try.

Is Social Media Part of Your Marketing Plan?
More than half of poll respondents said their companies were engaged in social media or planned to implement a social media strategy soon…read more

The Outside View
AIA and Bolster Work Together to Solve Issues Facing Home Remodeling
From the American Institute of Architects
Home-building Job Gains Slow Down
From The Wall Street Journal
Trade Secrets: My Fenestration Australia Experience
From Rich Walker, AAMA

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